ikea IKEA

White guys hate IKEA.

The Swedish retailer is the bane of every straight guy’s existence.  As soon as a guy drives up to that big blue and yellow store he realizes that his manhood has been torn from his crotch and crushed under a pair of walking clogs.  The average IKEA store covers about 20 hectares and can be seen from space.  It takes just as long to peruse every single item in an IKEA store as it does to watch a NFL playoff game.

Every man knows that if he doesn’t accompany his girlfriend to IKEA to look at the förhöja, then he won’t be able to look at her förhöja for a very long time.

There are two types of sad men you’ll find being led around an IKEA.

The first kind is the dude holding a baby while his wife shops.  Not only does this poor sap have to spend his free time stuck at IKEA, he has to spend his free time stuck at IKEA with his wife and kids.

The second kind of pathetic man is the schmuck forced to carry one of those big yellow-bags-of-emasculation IKEA has all over the place.  These shopping bags, which are purposely made to look like a woman’s tote, generally get stuffed full of crap like duvet covers, table-runners and ramekins.

She will eventually fill the bag with about 78 pounds of crap (with a retail value of about $11.50) and no matter how you hold it, you can’t help but look (and feel) like a pathetic shell-of-a-man.

Whenever I get dragged to an IKEA by my hjuviks, I always make sure I have a tape measure clipped to my belt.

Not only is a tape measure nine times more masculine than anything in an IKEA store, it also gives the illusion that I’m actually part of the decision-making process.

Of course I’m not, but it helps takes the sting out of the humiliating experience.

What IKEA really needs is a sports värdshus.  That way guys can have a dricka and watch the spelstil on the big screen, while their wives spend all afternoon looking at skruvstas and noresunds.

Or white guys just need to get tough and demand that our wives take their girlfriends, or their mother or their gay best-friend to IKEA instead of us.

Somehow I think IKEA installing a sports bar is much more likely to happen.

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