Wimbledon: The All England Babe Club

If Martina Navrátilová was competing at Wimbledon this year, the powers-that-be at the All-England Tennis Club would be scheduling her matches in Scotland.

In order to attract viewers to the BBC, Wimbledon officials are putting tennis’ hottest babes on centre court while the “grotesque” top seeded players are delegated to less prestigious venues.

For instance, last Friday 8th seed Victoria Azarenka of Belarus played 28th-seeded Sorana Cirstea on centre court.

Sorana is a bona fide “hot-sicle.”

Meanwhile, second seed Serena Willians, one of the game’s all-time greats, had to play her match on the No. 2 court.

This court is so obscure that the two-time Wimbledon champ got lost on her way there and arrived six minutes late to her match.

Apparently, organizers don’t think Serena is attractive.

Now it’s one thing for officials to give a slight nod to female players who are easy on the eyes (God knows the British are in desperate need of a babe-infusion, they are the ugliest of all the European countries). And truth be told, everyone, including women, would probably prefer to watch hotties knock the ball back and forth over the net, all things beings equal.

However, it’s another thing entirely to actually admit you’re doing it.

“It’s not a coincidence that those (on Centre Court) are attractive,” said a spokesman for the All England Tennis Club.

Does the All England Tennis Club still call women “doll face?” When they hear the name Dr. Cris Martin do they automatically assume it’s a man? Do the watch AMC’s “Madmen” and think those were the good old days?

To flaunt one’s sexism like this is even more sexist then the original act of sexism.

Yet, Wimbledon officials aren’t the only ones admitting it.

“…it’s advantageous to us if there are good-looking women players on Centre Court… Our preference would always be a Brit or a babe as this always delivers high viewing figures,” a source within the BBC told a newspaper.

The NBA is fixed. Major League Baseball wishes their players were still on steroids. The NFL doesn’t understand what the big deal was, they were just dogs. The NHL knows that teams below the 45 parallel are a bad idea. But these leagues are smart enough to keep their dirty little secrets quiet—no matter how obvious or how true they really are.

You can’t go around telling people you purposely put beauties on centre court. It makes you appear just as stupid, immature, chauvinistic and shallow as the people who are really glad you’re putting beauties on centre court.